Ambitious Taiwanese semiconductor vendor MediaTek announced commercial availability of its first LTE system-on-chip in Europe, which has found its home in Vodafone’s Smart 4 Power.
MediaTek, which supplies products to many fast-growing device makers originating from Asia, has previously said it is targeting a “super mid-market” of high performance, but lower cost, devices.
Smart 4 certainly appears to fit into this category: the Android 4.4 smartphone can stream videos in HD, play enhanced audio and make HD voice calls.
With a 5-inch screen, 5 megapixel rear camera, and 1.3GHz quad-core processor, it has a starting price of €169, Vodafone said.
It appears to be manufactured by fast-growing Chinese vendor Coolpad.
“This shows our commitment to enabling consumers to have more choice and accessibility when it comes to high-performing LTE technology,” said Siegmund Redl, VP and GM of corporate marketing at MediaTek Europe.
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