Cellular News notes that a new study has found that disappointing adoption levels of existing mobile TV services, allied to competition both from streamed mobile services facilitated by the growing prevalence of Wi-Fi and from mobile reception of free-to-air terrestrial networks, has lead to growing disillusionment within the industry. The Juniper Research report found that the number of paying subscribers to networks based on standards such as DVB-H, DMB, CMMB and MediaFLO were not expected to exceed 10 million globally until 2013 at the earliest – by which time more than 180 million mobile customers will be subscribing to 3G/4G/WiFi enabled mobile TV services.